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What Happens If I Do Not Take an Insurance Extension of Time and my Trademark Specimen is Rejected?
Trademark applications filed as “intent to use applications” require that a Statement of Use and an acceptable Specimen of Use are filed prior to the registration of the mark. The Statement of Use states that the trademark is currently in use in interstate commerce. The United States Patent and Trademark Office (USPTO) allows applicants to file one extension request either alongside or after the statement of use, but the extension must be filed in the same 6-month period that [...]
What Is an Insurance Extension of Time?
An insurance extension of time is a type of “insurance” for intent-to-use trademark applications when a Statement of Use (SOU) is filed with the United States Patent and Trademark Office. This type of extension is a common way to have an additional six months to cure any problems with the specimen of use filed and hopefully, avoid the expense and hassle of filing a new application. What is an insurance extension of time? Many intellectual property trademark filers use [...]
Can You Trademark A Catch Phrase?
A catch phrase is a phrase or expression widely recognized for its common use. Catch phrases come in many forms, and often originate in pop culture within movies, television, or music. In addition, a catch phrase can be a powerful tool for a company’s branding. Regardless of the origin, widely recognized catch phrases are a form of intellectual property (IP), and those who come up with these phrases should consider how to protect this form of IP. You can [...]
When to Start the Trademark Process
When a person refers to your business, they will usually do so by name. Sometimes this may even conjure up an image of your logo in their mind. Your business’ name and logo are key elements of intellectual property that hold inherent value by defining its brand identity. Without them, your customers would not be able to differentiate you from another company offering a similar product or service. Registering a trademark for your business protects your company’s brand by ensuring [...]
