Trademarks Archives | Page 3 of 6 | War IP Law, PLLC

What Is an Insurance Extension of Time?

An insurance extension of time is a type of “insurance” for intent-to-use trademark applications when a Statement of Use (SOU) is filed with the United States Patent and Trademark Office. This type of extension is a common way to have an additional six months to cure any problems with the specimen of use filed [...]

Can You Trademark A Catch Phrase?

A catch phrase is a phrase or expression widely recognized for its common use. Catch phrases come in many forms, and often originate in pop culture within movies, television, or music. In addition, a catch phrase can be a powerful tool for a company’s branding. Regardless of the origin, widely recognized catch phrases are [...]

2023-01-31T16:12:35+00:00Trademarks|

When to Start the Trademark Process

When a person refers to your business, they will usually do so by name. Sometimes this may even conjure up an image of your logo in their mind. Your business’ name and logo are key elements of intellectual property that hold inherent value by defining its brand identity. Without them, your customers would not be [...]

2025-02-10T22:45:36+00:00Trademarks|

The Importance Of A Comprehensive Trademark Search

When establishing a business, conducting a comprehensive trademark search is essential. Failure to do so could have devastating consequences including time lost and exorbitant costs. With help from an experienced trademark attorney at War IP Law PLLC, companies can plan ahead and set their business up for success. Schedule an initial consultation to discuss the [...]

2025-02-10T22:45:49+00:00Trademarks|

Common Trademark Classes

Finding the appropriate trademark classes can be a challenge. Accurately selecting the proper class can help ensure that the trademark remains protected. The United States Patent and Trademark Office ("USPTO") oversees the registration of trademarks and divides its categories into 45 different classes: 34 for products and 11 for services. Those classes help the [...]

2025-12-16T19:13:51+00:00Trademarks|

Steps to Take After a Notice of Allowance is Received

After signing a Notice of Allowance, a trademark is one step closer to approval. With the Notice of Allowance, the application has undergone an extensive examination and is almost ready for trademark status. However, this notification does not guarantee full registration for the mark. Understanding your part of the process is vital to trademark acceptance. [...]

2023-01-31T17:17:15+00:00Trademarks|

Common Trademark Mistakes

Your company’s brand name is essential for its success. Trademarking plays an indispensable role in protecting the business. Trademark laws safeguard everything from the name, symbol, and slogan to the packaging. Unfortunately, it is common for agencies to make errors when trademarking an organization. When a company’s leaders do not follow trademark [...]

2025-12-16T16:57:01+00:00Trademarks|

Another Business Is Using Our Name! Steps To Take When Your IP Rights Are Violated

  Protecting intellectual property is critical for any business. Registering the name of a business as a trademark grants the business exclusive rights to use that name for the types of goods and services named in the trademark application. But what happens when a business’s IP rights are violated by another business that [...]

2025-02-10T22:33:20+00:00Trademarks|

Stealth Trademark Filings Under 44(d)

  Companies that are in the process of filing for a trademark are usually looking to complete the process as early as possible to ensure that their branding and intellectual property are protected. While most trademark applications are filed based on the use-in-commerce standard under Section 1(a) or the intent-to-use standard according to [...]

2025-02-10T22:32:42+00:00Trademarks|

Overview of Both Section 71 and Section 15 Declarations

Filing a successful trademark registration can be an important moment for a business, but the work of a trademark owner does not end once the application has been accepted. Some trademark owners may need to file Section 71 and Section 15 declarations in order to continue protecting the intellectual property of the trademark. Trademark [...]

2025-12-09T19:19:45+00:00Trademarks|
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